Advertising with Steam Days
Steams Days is a monthly magazine dedicated to all steam railway enthusiasts. Each issue we cover the five Regions of British Railways Western, Southern, London Midland, Eastern, and Scottish, with the occasional article on Irish railways and the industrial scene. These well illustrated articles in the magazine cover the history of the railways of Great Britain from the
early days of the 1800s through to the end of steam on British Railways in August 1968.
Historical articles cover specific locations and lines, with our popular series of articles such as ‘Steam Days at’ where over the years we have covered over one hundred rail centres. Other series articles include ‘Titled Trains of Great Britain’ and ‘Locomotive Names and their origins’, branch line histories, and Locomotive Works and Motive Power Depots. Nostalgia is a key element for Steam Days and memoirs from steam railway enthusiasts and retired railwaymen bringing back many cherished memories, with some of these having worked on the footplate of locomotives, signal boxes or in an administrative capacity, complete the nostalgic theme. Each month an all-colour photo-feature is also included.
Railways Illustrated readers have a passion for railways. With a ‘can do’ attitude and a high disposable income, they have the means to invest in art, books, model railways, holidays and railway experiences. Typically male, aged between 45 – 60 and married, Railways Illustrated readers follow their passions.
Railways Illustrated is sold through WHSmith High Street and Travel, major supermarkets and independent newsagents in the UK as well as leading bookstores and outlets in other countries. It benefits from a large subscriber base and from direct sales through Key Publishing’s mail order operation, as well as increased copy sales through the various events and shows it attends.
• A4, glossy, saddle stitched
• Monthly frequency
• Established in 2003
• Cover price £4.50
• Circulation 14,026 Publishers Statement
A creative approach
Advertorials are a proven way of blending an advertising theme into an editorially styled feature, thereby delivering a very strong message to new and existing customers. Railways Illustrated can write and design an advertising feature based on your business, products and services from information supplied by you.
Railways Illustrated can design, write and produce your promotional material in a variety of languages, sizes and specifications. We can also distribute your supplements through Railways Illustrated at the shows we attend or via direct mail to a particular target market.
Articles that have featured in Railways Illustrated are an excellent way to promote your company at events and through direct mail. The reprints can range from 2 – 12 pages and can be re-designed to carry your advertising message.
Gatefold, Outserts, Loose Inserts
Railways Illustrated can accommodate single and double gatefolds, outserts and loose inserts. This creative form of marketing can have a huge impact when you are launching new products/services.